Frequently Asked Questions 


Q: How long will my order take to ship? 

A: All orders take 1-3 weeks to ship. You will receive an email confirming your order, and you will receive another email with tracking info once your order is shipped. 


Q: Do you ship outside of the US?

A: Yes but all orders outside of the US are responsible for their own customs fees upon arrival in that country. These fees are imposed by certain governments and are out of our control. 


RHINESTONES: Any items with rhinestones MUST be washed inside out, and dried on low-medium heat. Please avoid high heat, and ensure to wash and dry INSIDE OUT!

ALL PRINTED ITEMS All remaining items which are printed or painted can be washed regularly, but DRY ON LOW-MEDIUM HEAT. Please avoid high heat when drying!


API The Label is a unisex streetwear brand that was created by Alyssa Innamorato during her senior year of college with the goal of allowing individuals to express themselves authentically through fashion and style without sacrificing comfort. Our urban, edgy designs and high quality apparel have been supported widely on social media by fashion influencers including Nessa Barrett (7.1 million followers), Alex Cooper (2.2 million followers) and Bryce Hall (7 million followers) to name a few. 

Our brand’s mission is to make authenticity desirable. In a world where so many just want to “fit in” we think it’s special to stand out. Self expression through streetwear is a timeliness way of telling the world a little bit about yourself and our mission is for people to do that comfortably, stylishly and authentically.